Ah social media. The latest golden goose to grace our world with promises of untold riches, a slimmer waistline and the perfect tan. The one every girl wants to go home with and every dude wants to be. The prom queen, the rock star and the cult leader all in one.
Often small business owners will start a social media account only to post a few updates and then never return. Just like any other form of local internet marketing, you can’t expect instant results. Building relationships via the Internet takes time. You have to be consistent and keep at it. A best practice is to assign someone in your organization (or hire outside) to be in charge of managing your social media accounts and ensure they continue to post updates each and every week, at the very least.
Put the time and effort to fill out your profiles. Also don’t forget the search engines pick up social media profiles that represent you, and your brand.
The only way it would be is if your followers or close ones share and help you promote further. That is something I had to learn and didn’t think of it that way. So, contact your close connections and help each other out with sharing. That way, you will be able to reach further down the channels of get fit.
1) Have a consistent profile photo across all your social media platforms. Use a nice professional photo of yourself. It is important that you display a profile picture, not your logo or a picture of your product. In the social media space, you need to be the face of your business, not your logo. You can incorporate your branding in other ways.
Now there are hundreds and hundreds of WordPress plugins that are available for all kinds of purposes like SEO, performance optimization, appearance and so on. But I would like to focus on those plugins which enable Web 2.0 which in simple terms means anything that facilitates user interaction. And what better way of social media profiles marketing there is than eliciting user interaction?
Once your material has been published on the web, it doesn’t go away. This is particularly true of articles and blog posts. Take advantage and reuse them in the future. Try different formats.
Share Buttons: These are quick and easy plugins which provide buttons to share your blog content to the various social media. The ones that I use are Tweetme and Facebook share. Very easy and point in click once activated. There are tools by which you can integrate and automate your social media updates. but they are meant for advanced users only.