What should I blog about is a really common question when people first start blogging or when writers block sets in. And to be honest there is no single answer here as every blog is different.
People like to know that the business they are dealing with is done by real people. They want real information from real people. A Lifestyle is a good way of telling people about your business. These readers will see how your business has grown and how you have dealt with challenges that come along with running a business. In the long run some of those readers will invest on your information and achievement story; hence they will find it hard to imagine working with anyone else.
Lots of advertisement options. Small niche online blogs don’t have that many advertising options. They have Google AdSense/yahoo’s version and that’s about it. Many of these smaller niches don’t care about advertising only. Internet marketing niches don’t have that problem. There are tons of affiliate and direct advertising methods. An internet marketing firm will know about Google AdWords, a small pet store might not.
Blogs and article marketing are considered effective in promoting and selling products and services, whether they are your own or somebody else’s. This is because such websites attract more readers, who eventually become customers. It has been shown that Internet users prefer blogs because such websites are much more personal and people can easily relate to the publisher of the article or blog. If you intend to make money online, blogs and articles are ideal because, even besides from appealing to more readers, the websites could be posted up and maintained for free. This means you can literally gain a ton of free traffic, to your own website or somebody else’s.
People love to speak. Nobody wants to become a silent listener or reader. Develop strategies for holding your audience so that your existing visitors become your permanent visitors. For this purpose, you can develop discussion forums along with comments, where people can interact with each other, have debates and share their ideas. You can also generate a controversial topic during discussion by posting your comment as a visitor. Controversy is always loved for it satisfies human curiosity. It is the most used tool by showbusiness men. However, make sure that controversy is not raising issues against your credibility or comment moderation activity.
Try and keep a variety in your blog posts and make them as different from each other as possible. Try and avoid similar titles for your posts and keep them simple. Also, make sure that the URL of your blog is also short and simple and does not have any random characters.
Search engines tend to like blogs and give them a good rating which makes them easier for people to find. For that reason blogs have become a format that is now used by big names in names online. Companies are even switching to blog formats or adding them to their existing websites.
At any rate, you have the option to close blog comments indefinitely or for a specific period of time only, thanks to those blogging applications. In your comment settings, you may choose to close comments for all your posts once they reach 90 days from the date these were published online or you may close comments only on selected posts then turn on the comment section back at a later date.